SEO for A&B, a Jeddah label making modest performance wear: a full audit, a keyword plan built on Saudi search demand, clean pages in both languages, and a journal that answers what shoppers search before they buy.
- Client
- A&B
- Year
- 2026
- Market
- Saudi Arabia
- Services
- SEO Services · Content Creation
The brief
A&B makes activewear for women who cover. Its buyers search in Arabic and English, mostly for a few precise things. We started on 7 September 2026 by finding out exactly which.
01 · The goal
Bring A&B's buyers in from search in Saudi Arabia, in both languages, without fighting the big marketplaces for broad terms.
02 · What we did
A full crawl, keyword research on Saudi demand, URL clean-up, new titles and descriptions for collections and products, and a journal for guides.
03 · Month one
Every page now has its own title, a correct language pair and a canonical address, and the first guide is live in English and Arabic.
Keyword research
Small, precise and rising
Searches for a sports hijab in Saudi Arabia grew ninefold in a year. Most modest-specific phrases sit at 10 to 100 searches a month: valuable for their intent, so each gets its own page.
0in Google’s top 3
0on page one of Google
- 01100–1K searches a month
sports hijab · حجاب رياضي
aandblabel.com/blogs/journal/how-to-choose-a-sports-hijab-that-actually-stays-put
- 02100–1K searches a month
airport outfit ideas
aandblabel.com/products/high-neck-longline-tunic
- 0310–100 searches a month
ملابس رياضية محتشمة
aandblabel.com/ar/collections/all
- 0410–100 searches a month
longline tunic
aandblabel.com/products/high-neck-longline-tunic
- 0510–100 searches a month
wide leg training pants
aandblabel.com/collections/bottoms
- 0610–100 searches a month
PFAS free activewear
- 07
modest gym wear for women
aandblabel.com/collections/gym
- 08
بندانة رياضية من البامبو
aandblabel.com/ar/products/bamboo-headband
Monthly searches in Saudi Arabia from Google Keyword Planner, September 2026. Broad terms like «ملابس رياضية» (10K–100K) are left to the marketplaces for now.
Month one
Fixes that are live now
Clean addresses, one redirect each
Duplicate and dated URLs for outerwear, accessories, all products and materials consolidated, each with a single 301 in both languages.
A journal and a press room
Proper blogs at /blogs/journal and /blogs/press, replacing footer links that led to missing pages.
Language pairs Google understands
All 60 pages we audited carry en, ar and x-default hreflang and a self-canonical, with unique titles in each language.
Products written for search and for people
All 11 products rewritten in both languages, with fabric content, testing detail and descriptive alt text on all 266 product images.
Collections with keyword-led titles
New titles and descriptions for all seven collections, built around the phrases the research validated.
Measurement from day one
Google Analytics 4 and Search Console connected, so every change can be measured month on month.
The first guide
A sports hijab that actually stays put
2,338 words in English and 1,815 in Arabic: fabrics compared, layering explained, a five-question FAQ, and links to the products that solve the problem.
On the phone
Read where they shop
The guide in Arabic and English, and the collection it leads to.
Month one in numbers
60
Pages with correct language pairs
266
Product images with descriptive alt text
2,338
Words in the first guide
