Skip to content
Work

Web Development

Sleep StationA bedding factory's own store, coded from scratch

The Sleep Station store with its Shop mega menu open, and the English and Arabic home pages on two phones

A custom-coded store for Sleep Station, an Egyptian bedding factory: Arabic first, cash on delivery to every governorate, a mega menu that sells, weekly offers and a dashboard the team runs themselves.

Client
Sleep Station
Year
2026
Market
Egypt

The brief

Sleep Station makes its own bedding in Egypt and sells it straight to homes. It needed a store as dependable as its factory: fast, Arabic first, and paid for the way Egyptians actually pay.

01 · The goal

Move off a WooCommerce shop to a store the team owns outright, keep its customers and links, and make ordering by phone effortless.

02 · What we built

A Next.js store coded from scratch, with card payments through Paymob, cash on delivery by governorate, WhatsApp ordering, a journal and an admin dashboard.

03 · The result

Live at sleepstationeg.com since October 2026, with 31 products and 111 product photos at launch, old customers imported and old links redirected.

The home page

Good sleep starts with what you actually touch

The factory up front, this week's offer with its countdown, categories, bestsellers, sets that belong together, why it's worth it, reviews and the journal.

The full Sleep Station home page

Built for how Egypt shops

From the menu to the doorstep

The Shop mega menu with pillows and an offers panel

01

A mega menu with the products in it

Nine categories down the side; hover one and its products appear with prices, beside a panel for the current offers.

This week's offer: Winter Quilt printed, with a countdown

02

This week's offer, on a clock

One product a week at a lower price, with a countdown to when it goes back to normal. It is set from the dashboard.

The pillows collection with filters

03

Filters that match how people choose

Category, price, colour and loft, so a back sleeper finds the right pillow in two clicks.

The Hollow Fiber Pillow product page

04

Product pages that explain the fill

Loft options, who each one suits, payment, delivery time and where it is made, before the add to cart.

Pieces that belong together

05

Sets that complete the bed

The duvet cover, the fitted sheet and the pillow, shown together and added together.

Arabic first

Written for Egypt, in both languages

The Arabic store is the main one, written in Egyptian Arabic, with English one tap away.

Behind the store

Everything the team runs themselves

  • Cash on delivery by governorate

    Delivery fees and times set per governorate, with card payments through Paymob for those who prefer them.

  • Orders on WhatsApp

    A WhatsApp button on every page for people who would rather ask first.

  • A dashboard of their own

    Products, offers, orders, customers and journal posts, all managed without a developer.

  • Nothing lost in the move

    WooCommerce customers imported and old addresses redirected to their new pages.

At launch

  • 31

    Products

  • 111

    Product photos

  • 9

    Categories in the mega menu

Let's talk about your growth

Book a strategy sessionChat on WhatsApp